We Pride Ourselves On Being Thoughtful

For us, being thoughtful is about being genuine & caring in all areas of our business, including how we make our food.


Food From The Heart

Making good food choices means different things to different people, but I think we can all agree that being mindful of your food is good.

Since Kirsty’s son was diagnosed with multiple severe food allergies at 3 years old, Kirsty has been thinking a lot about food because ‘finding out about food allergies makes you consider every food choice’.

Kirsty’s was set up to make gluten & dairy-free food that was safe but also healthy & delicious, and 10 years later, Kirsty still developed every meal recipe mainly based on dishes she makes at home.

Well Thought-Out Recipes

Our well-thought-out recipes are as delicious, nutritious & satisfying as can be.

In our meals we aim to keep the calories down, include mas much vegetables as possible and keep salt and saturated fat to a minimum.

Our pizzas are free of all 14 major allergens so that the whole family can enjoy them, and with no red GDAs, you know they aren’t high in salt or saturated fat.

For our desserts, it means they are guaranteed to be a treat that is worth it because who wants to compromise on a treat? However, they are all completely gluten-free and made with dairy-free recipes.

Thoughtfulness Sits At The Very Heart Of Our Business

Thoughtfulness is an important value to us and is one which is reflected every day in the way we are and the way we work.

We may only be a small team but have a big heart. We care deeply about delivering products of the highest standards to our wonderful consumers, so much so that our factory in Harrogate is completely allergen-free (only using dairy-free milk for our coffees is one way the team ensures our meals are safe for everyone).

As a team, we would describe ourselves as positive & upbeat. We take a ‘thoughtful approach’ towards each other and the planet. We look for how to do more for the environment and support people within it, whether within our company or the wider communities.

Ultimately, we want our food to make you feel good, and we want to share our successes and occasionally sorrows with you along the way.